Google VLA Requirements
There are 3 Google accounts required to launch Google VLA ads:
Ensure you have access to these accounts by logging into each one. It is important to know which email address receives notifications for each of these accounts so you can approve the share requests VIN IQ will be sending.
Your Google Ads account must also be a verified advertiser. Please ensure you have followed these instructions to validate your account.
It is assumed that a Google Merchant Center, Google Ads and a Google Business Profile account have already been set up for your business. If you do not have all 3 of these, please take action to create the missing accounts.
If you have any questions about how to source these accounts, please contact us at clientcare@viniq.io.
If you recently created a brand-new Google Merchant Center account, you likely need to follow these additional steps:
1) Link your Business Profile and Merchant Center
2) Link your Google Ads account to Merchant Center
3) Enable the vehicle ads program
Need help? Send us an email and we’ll walk you through the actions on a meeting together.
Once you have these accounts ready, book a meeting with us where we will share and approve access together.
We will conduct these 3 integration steps with you during the meeting:
1) Sharing Ad account access with VIN IQ
2) Sharing Merchant Center access with VIN IQ
3) Sharing Merchant Center Account ID and Google Business Store Code
If you do not want to share Ad account access with VIN IQ, we can send an inventory feed to Merchant Center and provide instructions on how to create campaigns manually using our feed. Sharing Merchant Center access and the Store Code are required to achieve this.
